‘The Writing Retreat’ by Julia Bartz – Book Review
The Writing Retreat could have been a decent little thriller, and there’s definitely glimmers in here of a better book under the overwhelming amount of baggage that comes packed in the 400 or so pages this one operates with. Between the angst-filled characters, the laborious pace, and the generous helping of the ludicrously incredulous, this […]
Three Favorite Lyricists
I began listening to Wicca Phase Springs Eternal’s Full Moon Mystery Garden after I took two road trips through Death Valley, the first literal (in California) and the second figurative (in a hospital). So when I heard him say, “On a mountain under full moon / I could say goodnight and mean it” and then, […]
Generative AI’s a Good Writer Now, But its Real Value for PR is Much Bigger
After spending the past two years immersed in generative AI, I can confidently say that AI will reinvent PR practice and transform our industry, unlike any other force since the Internet. Much like how ERP and CRM systems revolutionized manufacturing and customer relations, generative AI will soon automate our workflows, streamline content creation and reduce […]