Have you ever chatted with a friend and listened to them tell you how much they loved the last book they read? Without realizing it, they were giving you a testimonial. If you’ve been in the world of books for any period of time, you likely understand the importance of word-of-mouth marketing. Testimonials are one of the best ways to market your book. Yes, you can pay for ads, you can build your newsletter, and you can promote your book in numerous ways—all of which are important. However, testimonials are one of the most natural ways to spread the word about your latest release. In fact, testimonials are a free form of marketing. If you want to get your book into as many readers’ hands as possible, it’s crucial to discuss testimonials, why they matter, and why they can help. Table of Contents What Is A Testimonial? Why Do Testimonials Matter For Writers? Testimonials And Why They Help #1 – Charlotte’s Web, E.B. White #2 – Where The Crawdads Sing, Delia Owens #3 – The Boys In The Boat, Daniel James Brown #4 – Tales and Stories for Black Folks, Toni Cade Bambara #5 – The Body Keeps The Score, Bessel Van Der Kolk, M.D. #6 – American Sniper, Chris Kyle (with Scott McEwen and Jim DeFelice) #7 – Beloved, Toni Morrison #8 – Book Proposals That Sell, W. Terry Whalin #9 – I’m Possible, Jeremy Cowart Schedule a Visit What Is A Testimonial? A testimonial, otherwise […]

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